We discussed in class the other day about some of the principles of web page layout, and what works and what does not work. It is truly amazing how much of a difference your web page will look and feel after applying very simple changes to your layout. This includes an expansive range of factors including: font size, legibility, color, mood, etc. Having an artistic eye is useful during these decision making moments. It’s important to have color schemes that do not clash. Pick colors that work together to get your point across, and that stand out to your targeted audience. The next really important part of layout is having your site easy to navigate. In order to master this in your site, your page tabs should be easy to find, and consistent throughout every page of your site. Your main focus should be aimed at ensuring cohesion throughout the web page. Having a site that is easy to read makes the world of a difference. Keep it simple, and eliminate anything busy and unnecessary. The last thing to remember is to keep up with technology. This is very important! And with advertising, do not just promote your webpage online, but utilize other sources.
Below are the sites that I found very useful in my web page layout.
http://www.smashingmagazine.com/2007/03/26/keep-it-simple-stupid-showcase-of-simple-and-clean-designs/
http://designshack.net/articles/layouts/10-rock-solid-website-layout-examples